What business process re-engineering (BPR) principles did Southwest Airlines use?

What have they done to make their airline company better than the rest?
In specific what BPR principles have they useful?

Lower costs
Improve business efficiency
Improve aircraft turnaround times
Employee is king

Read this fantastic book

http://www.amazon.com/Southwest-Airlines-Business-Personal-Success/dp/0767901843

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2 Responses to “What business process re-engineering (BPR) principles did Southwest Airlines use?”

  1. missourim43 says:

    you might try posting this question on Southwest's section of the message board at USAviation.com…or just get this book…..
    The Southwest Airlines Way : Using the Power of Relationships to Achieve High Performance
    References :

  2. Biz Guru says:

    Lower costs
    Improve business efficiency
    Improve aircraft turnaround times
    Employee is king

    Read this fantastic book

    http://www.amazon.com/Southwest-Airlines-Business-Personal-Success/dp/0767901843
    References :

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